The marketing function is concerned with the amount of time we spend on the job rather than the quantity of time we spend on our projects. A good marketing strategy is to focus on the marketing function rather than the other way around. When we spend 50-100% of our time on marketing, it means we spend less. When we spend 100-200%. When we’re in the market for 10% marketing, it means we spend 10%.
Marketing is a time-consuming job, and the more time we work on marketing the less time we have to spend on other important issues.
How many hours do we actually spend on marketing? On the other hand, if we spend less time on marketing, we can more efficiently use our time. If we can spend 100 hours on marketing and spend 50 hours on other projects, then we can work only 50 hours on marketing.
It also means that we have to make decisions about our marketing strategy. For example, instead of spending 100 hours on marketing, we can spend 50 hours on marketing, but we can spend 50 hours on marketing and 50 hours on other projects.
In the same way that we can spend 100 hours on marketing, we can spend 50 hours on marketing and 50 hours on other projects. But if we can choose to spend 50 hours on marketing and 50 hours on other projects, then we can spend 100 hours on marketing.
Marketing is a decision. Each decision you make, whether it’s about marketing, the size of your budget, or anything else, has a very specific outcome. We need to take a number of factors into account, such as the size of our business, the volume of our revenue, how many new customers we expect to convert, and a whole host of other things.
With marketing, you can’t just decide to spend money on marketing. It has to be a decision that you would make if you were making a business decision. If you had a choice of spending 50 hours marketing, or spending 100 hours marketing, you would still make the same decision. You would still choose to spend 100 hours marketing, because you would still use your time to market your business. Marketing is the result of a decision you make.
The marketing budget is a decision you have to make. How you choose to spend that money is what you are going to make the decisions regarding. Marketing is nothing more than a decision you make.
Marketing is the result of decisions you make. Marketing is nothing more than a decision you make.
The reason why I say this is that you want to do everything in your life—work, school, go to college, and so on. If you want to help your business grow, you want to have money for everything you do. But if you want to help lead an organization, then you want to take the time to do that. So if you want to make money, you want to have money for the organization.
